5 Worthwhile ways to use an online awards gallery

by | Jun 28, 2023 | Articles

Walking through a gallery of fine art and exhibits undoubtedly is a wonderful feeling–to see and experience the best of the best.

When it comes to awards programs, an online gallery can provide the same feelings, providing a showcase of your program’s best entries. It can serve as yet another place to recognise the achievement in your industry and community. 

An online gallery can be used for more than promotion, however. There are many ways and reasons to use an online awards gallery for your awards program. Let’s explore them now. 

1. Live in-person judging

An online awards gallery can be effectively used for live evaluation of program entries. The awards gallery is ideal for this purpose for a variety of reasons. Firstly, it serves as a centralised platform for the assessment of submissions in real-time. This enhances collaboration among your team of judges as they review the submissions all at once and communicate with one another.

An online awards gallery can help streamline your judging process. Its digital nature erases the need for manual operations and the use of physical documents, thereby ensuring greater efficiency. Similarly, the platform allows judges to review and assess the entries via the Internet regardless of their location.

It’s convenient, in case your judges aren’t all in the same room. And it makes for a diverse panel of judges.What’s more, your judges can enjoy a richer and more engaging experience. An online awards gallery like Award Force supports high-resolution multimedia content that can put an entry in its best light.  

Using an online awards gallery to judge submissions an also provide confidentiality by making the gallery private so only authorised judges can access and evaluate the submissions.     

2. At the awards gala

When it comes to the closing season of your awards program, an online awards gallery can come in handy. Considering the festive nature of an awards gala when the winners are announced, an online gallery can boost the memorability of the event by enhancing the attendees’ visual experience.

By providing details such as the profiles of winners and notable participants, along with the descriptions of various submissions, the online gallery can serve as a comprehensive source of award-related information. Its accessibility is an added advantage; making the gallery public allows attendees to check out the content in their own pace and time.

Using an online awards gallery at your awards gala can also add an extra thrill to the occasion. Since the gallery can be updated in real-time, it makes the immediate announcement and display of winners possible. This can keep your attendees engaged throughout the event.

The gallery might also delete the need for additional physical banners, posters, signages or any form of display materials. This is highly beneficial because it saves printing costs and reduces the time and effort necessary to display the materials. It also reduces paper usage immensely, thereby making the awards program environmentally friendly and easier to manage.

With the gallery, award winners, notable participants and even judges will get their well-deserved recognition. Also, the program will enjoy extended reach and visibility as attendants can easily share the link to the gallery with their networks.             

3. Marketing for your website

An online awards gallery can be used as a powerful marketing tool for your website. By running an awards program and promoting it through the gallery on your site, you can effectively drive traffic to your website. 

The gallery can also improve your site visitors’ time spent on your website. Due to its captivating and informative nature, your site visitors can spend more time interacting with content and checking out past and present participants, winners and entries. While dwell time might not be endorsed as a ranking factor, it definitely helps search engines gauge visitors’ interest in your site content and pages.

In website marketing, an online awards gallery is a gift that keeps giving. The multimedia content—which improves SEO—will be linked to, attract traffic and provide information long after the awards program is over. Also, it enhances your site’s reputation by reinforcing its position as a channel committed to recognising talent and excellence in your industry.

By using an online awards gallery for website marketing, your site will enjoy unique and compelling promotion.            

4. Promoting the awards program and showcasing winners and participants from previous seasons

Of course, an online awards gallery can do wonders for your program promotion, and it an ideal place to display winners and participants from previous seasons. 

For programs with a strong visual element, the online awards gallery can show all submissions, shortlisted submissions and winning submissions. And, in Award Force, you can label winning or standout entries with award badges (in both image and text format) to denote any accolades for an entry. 

Award Force images as badges

Perhaps you want to showcase your expert judging panel. A gallery can also be the perfect place to upload photos and bios of your VIP judges. 

The online gallery can serve as a multimedia-rich resource centre to help promote your program and its reputation. 

5. Community engagement

An online awards gallery can also be used to build and engage a community around your awards program. By regularly sharing the link to the gallery across social media and including it in your newsletters, you can drive traffic to your website and keep your program front of mind, a fantastic way to engage your awards community in the off-season.

An online awards gallery is an effective way to promote your program, engage your community and provide your judges a beautiful way to see entries in their best light. Learn more about Award Force’s galleries!    

 

Search our blog

Categories

Follow our blog!